If you think you are a walking bus guide or street directory and are
familiar with all the nooks and crannies in Singapore, then "Buzz My Day"
is the ultimate local adventure for you!
Organised by Singapore Press Holdings (SPH) Buzz and SPH UnionWorks in
conjunction with SBS Transit as part of its annual Thank You Commuters Day,
"Buzz My Day" is a one-day event which will pit teams against each other to
get to the stipulated checkpoints within the shortest time possible. All
travel is to be done on SBS Transit buses or North East Line trains.
To be held on Saturday, 23 June 2007, participants can also make use of the
WI-FI location-based and digital info services available at selected Buzz
Pods to gather clues to complete the race.
Attractive prizes worth up to $20,000 await the winners of the race.
Winning teams can also look forward to a year of free bus rides on SBS
Transit's buses, Fortis watches and more.
To participate, members of the public can form teams of no more than four
participants.
Registration started on 28 May and fees are chargeable at S$15 per team.
Registration form can be downloaded from either www.radio913.com or
www.sbstransit.com.sg. They are also available from the Buzz Pods and Buzz
kiosks located at SingPost Centre, Hougang Point, Jurong East, Marine
Parade and Heeren. Parental consent is required for participants under 21
years old.
Upon registration, each person will receive a survival kit worth over $30
containing a T-shirt, TransitLink guide book and products from sponsors
such as Mr Bean, Pepsi, Thai Accent and The Coffee Bean & Tea Leaf, to help
see them through the race. Registration closes on 16 June where 1,000
participants are expected.
About Singapore Press Holdings Ltd
Newspapers and Magazines
Main board-listed Singapore Press Holdings Ltd (SPH) is the leading media
company in Singapore, delivering news and information through print,
Internet and broadcasting platforms. In Singapore, it publishes 14
newspapers in four languages. Every day, 2.7 million individuals or 83
percent of people above 15 years old, read one of SPH's news publications.
SPH also publishes over 90 magazine titles in Singapore and the region,
covering a broad range of interests from lifestyle to information
technology.
Internet and Mobile
Beyond print, the Internet editions of SPH newspapers enjoy over 100
million pageviews with 6 million unique visitors every month. SPH's online
and new media initiatives include a revolutionary mobile advertising and
information service, ZapCode; recruitment and job search service, ST701;
and STOMP (Straits Times Online Mobile Print), a portal that connects,
engages and interacts with readers on the Web and via mobile phone
messaging.
Broadcasting
SPH has a 20 percent stake in MediaCorp TV Holdings Pte Ltd, which operates
free-to-air channels 5, 8, U and TV Mobile, and a 40 percent stake in
MediaCorp Press Pte Ltd, which publishes the free newspaper, Today. In the
radio business, SPH has a 80 percent stake in SPH UnionWorks Pte Ltd, which
operates entertainment stations Radio 100.3 in Mandarin and Radio 91.3 in
English.
Outdoor Advertising
In addition, SPH has ventured into outdoor advertising through its
wholly-owned subsidiary, SPH MediaBoxOffice Pte Ltd, Singapores largest
outdoor motion display advertising network media company, and a 35 percent
stake in TOM Outdoor Media Group, a leading outdoor advertising company in
China.
Properties
SPH owns and manages Paragon, the prime retail and office complex in the
heart of Orchard Road, Singapore's main shopping belt. SPH's wholly-owned
subsidiary, Times Development Pte Ltd, is also developing a 43-storey
upmarket residential condominium, Sky@eleven, at Thomson Road.
For more information, please visit the SPH website: www.sph.com.sg.
About SBS Transit
SBS Transit is Singapore's largest public bus operator and is listed on the
Singapore Exchange. In the bus business, SBS Transit operates 223 services
with a scheduled fleet of more than 2,700 buses. The buses serve 16
interchanges and more than 3,000 bus stops. It also introduced wheel-chair
accessible buses in 2006 to cater for the travelling needs of the disabled.
Every day, some 2.2 million passengers travel on its fleet of buses.
SBS Transit also runs the MRT North East Line which is the world's first
driverless heavy metro system with 15 stations in operation as well as the
Light Rail Transit system in Sengkang and Punggol new towns.
SBS Transit is well known for its innovative services. It recently launched
iris NextBus on SMS service which lets commuters know when their next and
subsequent buses will arrive at their bus stops in real time.
Annually, SBS Transit organizes its Thank You Commuters Day to show
appreciation to commuters for their support.